The EV market closed out 2025 with stronger sales momentum in December for both new and used models, while inventory remained elevated. Pricing held mostly steady across segments, supported by increased new-vehicle incentives and stable used EV values, according to Cox Automotive data released Jan. 16.

New And Used EV Sales

New EV Sales

Estimated new EV sales totaled 84,294 units in December, up 14.4% month over month but down 38% year over year. EV share of total new-vehicle sales held steady at 5.7%.

Top five brands by unit volume:

• Tesla: 48,300

• Ford: 5,052

• Cadillac: 3,919

• Rivian: 3,606

• Hyundai: 3,135

Tesla sales rose 6.1% month over month, though its market share eased to 57.3% from 61.8% in November as competitors rebounded more sharply. Most brands posted month-over-month gains, with Genesis, Chevrolet, and Audi as exceptions.

Lucid delivered 2,415 vehicles in December, up 146% from November and its highest monthly volume of the year.

Used EV Sales

Used EV sales reached 28,579 units in December, up 9.7% from November and up 10.2% year over year. Used EV share held steady at 1.9%.

For full-year 2025:

• Used EV sales totaled 378,140 units

• Up 35.1% year over year

• Captured 2.1% of the overall used-vehicle market

Top five brands by used EV volume in December:

• Tesla: 10,837

• Ford: 1,915

• Chevrolet: 1,904

• BMW: 1,749

• Nissan: 1,429

Tesla claimed four of the top five used EV models, with the Mustang Mach-E ranking third behind the Model 3 and Model Y. Among the top five used brands, BMW had the strongest month-over-month gain, up 18.6%.

New And Used EV Prices

New EV ATP

The average transaction price for new EVs was $58,034 in December, down 0.4% month over month and up 2.4% year over year.

New EV incentive levels climbed to a year-high average of $10,473, representing 18% of ATP. The price premium over ICE+ narrowed to $8,347, driven by elevated discounting.

Used EV Listing Price

Average used EV listing prices were $36,408 in December, flat month over month and down 1.2% year over year. The used EV price premium over ICE+ narrowed to $2,591.

Pricing trends by brand varied, with most posting month-over-month declines. Notable increases included:

• Cadillac: up 8.6%

• Volvo: up 4.2%

Affordability remained stable:

• 39% of used EV models sold below $25,000

• Nissan Leaf averaged $11,746

New And Used EV Days’ Supply

New EV Days’ Supply

New EV days’ supply stood at 130 days at the start of January, up 73% year over year but down 22% month over month as inventory declined through December.

The gap between EV and ICE+ supply narrowed to 56 days. EV inventory has remained elevated for more than two months following September’s near-record low of 46 days.

Used EV Days’ Supply

Used EV supply reached 50 days in December, up 9.2% month over month and up 6% year over year, remaining below ICE+ levels for the ninth consecutive month.

By brand, used EV supply ranged from:

• 35 days (Cadillac)

• 67 days (Ford)

• 41 days (Tesla)

Note: Tesla figures reflect only vehicles available through traditional dealerships and exclude Tesla-owned outlets.

Looking Ahead

Heading into 2026, the EV market faces continued pressure from elevated inventory levels, incentive-driven pricing, and shifting demand dynamics. New EV model launches may help support interest, particularly if automakers manage production levels, use targeted incentives, and highlight value and efficiency improvements in newer offerings.