Massimo Group announced the launch of a Fleet and Commercial Vehicle Program aimed at fleet customers, including security operations, municipalities, grounds maintenance, campuses, and commercial facilities.
Fleet and Commercial Vehicle Program
Massimo said the program is intended for organizations seeking electric utility vehicles for high-usage, year-round operation. The initial focus is on the company’s MVR HVAC electric vehicle series, which includes fully enclosed cabs with heating and air conditioning.
The company said the MVR HVAC lineup is designed to support extended operating hours and applications where operator comfort and safety are priorities. Massimo expects the vehicles to be used across a range of climates and duty cycles.
As part of the rollout, Massimo said it plans to engage fleet and commercial customers through national and regional trade shows, targeted outreach, and dedicated fleet-focused sales efforts. The company said these activities are intended to support pilot deployments and establish longer-term relationships with procurement decision-makers.
Company Strategy and Next Steps
Massimo said the fleet program is structured to support repeat purchases, multi-unit deployments, and longer vehicle lifecycles than traditional consumer retail sales.
“Fleet and commercial customers represent an opportunity to expand our addressable market and diversify revenue,” said David Shan, chief executive officer of Massimo Group.
The company said leadership recruitment and organizational development for the fleet program are underway as it builds out its commercial sales capabilities.
