
Lordstown will list on NASDAQ through a merger with DiamondPeak Holdings Corp. The EV maker has received more than 27,000 pre-orders for its Endurance electric pickup, primarily from commercial fleet customers.
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Reminiscent of the classic Americana commercial spots the Detroit 3 have used for its pickups, the Lordstown Motors video shows the electric Endurance pickup performing work duties “in the wild.”
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While the future of electrification infrastructure is DC fast charging, some fleets may never need it. James Kennedy of Tritium explains the decision process.
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The partnership will help to introduce the electric Endurance commercial pickup truck to vocational fleets in North America. Holman divisions ARI will provide fleet management services and Auto Truck Group will provide upfits for commercial applications.
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While the Endurance launch event offered more big-picture proclamations than actual truck specs, Lordstown CEO Steve Burns pointed out one reason why an all-electric pickup will be so tantalizing for fleets.
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Lordstown Motor Corp.’s CEO Steve Burns said preorders from commercial and fleet customers for the all-electric Endurance pickup exceed the company’s production capacity of 20,000 units for 2021.
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The van would reportedly start production in late 2021 and be powered by GM’s new proprietary Ultium batteries.
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Makers of the Endurance electric pickup to serve the commercial truck market, Lordstown said the move is in response to the impact of the coronavirus pandemic on the company.
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Innovation in the medium-duty CEV sector is imperative to increase market adoption but hinges on OEMs delivering cost-effective and reliable solutions to consumers.
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