What features are included in the Ghostbusters-themed software update?

The update includes custom sounds, lighting effects, and a special Ecto-R1 feature for Rivian vehicles.

Is the Ghostbusters update available for all Rivian vehicles?

Yes, the Ghostbusters-inspired Halloween software update is available for Rivian vehicles.

What is the purpose of the Ecto-R1 feature?

The Ecto-R1 feature aims to replicate the Ghostbusters car experience using Rivian's electric vehicles, adding a fun and engaging element for users.

What can Rivian vehicle owners expect from the custom sounds and lighting effects?

Owners can expect their vehicles to emit unique Ghostbusters-related sounds and utilize special lighting effects that enhance the Halloween experience.

Who You Gonna Call? Rivian Turns Electric Vehicles Into Ghostbusters Rides

Rivian teams up with Sony Pictures for a Ghostbusters-inspired Halloween software update, complete with custom sounds, lighting effects, and a special Ecto-R1.

October 12, 2026

Who you gonna call? Rivian's custom Ecto-R1 brings the Ghostbusters' iconic ride into the electric era. Created for Rivian's Halloween collaboration with Sony Pictures, the specially outfitted SUV is not available for purchase but will make appearances at select Rivian locations throughout October.

Credit:

Rivian

2 min to read

Rivian collaborates with Sony Pictures to introduce a Ghostbusters-themed Halloween software update for its electric vehicles.
The update includes custom sounds and lighting effects that transform the driving experience.
A special version of the vehicle, the Ecto-R1, is part of this unique themed update.

*Summarized by AI

Rivian is getting into the Halloween spirit with a little help from the Ghostbusters.

The electric vehicle manufacturer has teamed up with Sony Pictures to introduce a Ghostbusters-themed Halloween mode, transforming compatible Rivian vehicles into ghost-busting machines with custom lighting, recognizable sound effects, and a few surprises inspired by the film franchise.

The limited-time experience is available through November 1 and highlights how Rivian uses software updates to introduce new features and experiences to its vehicles.

From Rivian to Ecto-R1

The collaboration includes a custom-wrapped Rivian Ecto-R1 inspired by the Ghostbusters' famous Ecto-1. The vehicle appears alongside Dr. Peter Venkman, the character portrayed by Bill Murray in the original films, in Rivian's promotional video.

The special vehicle is not available for purchase, but Rivian owners can activate their own Ghostbusters experience through the Halloween software update.

According to Rivian, the update includes a virtual mission control switch, custom sound packs, themed lighting effects, proton beam-inspired headlights, and ghost trap audio.

The company is also taking its custom Ecto-R1 on tour to select Rivian locations throughout October, giving visitors an opportunity to see the Halloween features in person.

Interior of a Rivian vehicle showing its touchscreen display with a Ghostbusters-themed Ecto-R1 graphic, vehicle controls, and Halloween-inspired interface. — Rivian's limited-time Ghostbusters Halloween software update transforms the vehicle's touchscreen with themed graphics, custom sounds, and interactive features. The experience is available through November 1.
Credit:
Rivian

A Halloween Treat Delivered Through Software

Rivian says the Halloween update is available for its R1S, R1T, and R2 vehicles. Owners can activate the experience while parked, turning their vehicle into a Ghostbusters-inspired ride with the press of a button.

While the Halloween mode is designed for entertainment, it also demonstrates how software-defined vehicles can receive new features after leaving the factory.

Rivian regularly delivers software updates intended to improve vehicle functionality, performance, and the ownership experience. This latest release takes a more playful approach, showing how those capabilities can extend beyond traditional vehicle improvements.

The Ghostbusters Halloween experience is available through November 1.

The update also includes a Slimer-inspired green display theme, hidden characters and surprises throughout the vehicle's interface, and a Mini-Puft ghost-hunting game. A Trick or Treat mode can greet costumed visitors with themed lighting and sounds, while owners can control certain effects through the vehicle, Rivian app, or Apple Watch.