GM is embarking on a brand transformation for Buick that will fully electrify its lineup in North America under the Electra name.
Read More →
LeasePlan foresees the entire fleet management industry changing and is embarking on a corporate-wide transformation of its business. Its goal is to transform from a fleet management company to a fleet mobility company.
Read More →
Best Buy's GeekMobile is a key icon of the company's image. The unique nature of Geek Squad vehicles and the treatment of those vehicles help solidify the Best Buy brand as "quirky, trustworthy, and expert."
Read More →