Ford wants to make commercial vehicles a larger part of its business, and Ford CV leader Ted Cannis explains how the company is turning to things such as electrification and connectivity to make it happen.
Ford’s Strategy to Increase Commercial Vehicle Sales with End-to-End Services
A new commercial vehicle (CV) strategy is being implemented by Ford to make commercial vehicles a larger part of its business. Executing this new strategy is Ted Cannis, general manager, Commercial Vehicles for the U.S. and Canada.